Throughout the years I have come across the same question on several occasions; “Why hire an event planner when I can do it myself”. The answer is quite simple!
1. Cut the Stress
Admittedly event planning is not brain surgery, but it does require a lot of planning and organizing of several details and several moving parts. Diving into unknown territory paired with the eagerness for a successful event is similar to starting a new job with no previous experience or training; overwhelming and stressful. Rather than put yourself in an uncomfortable position, cut the stress and hire a planner who is experienced in handling the details that go into an event. You will sleep much better at night!
2. Save Time
Planning an event is typically very time consuming; planning the details, arranging site visits, holding meetings, making phone calls, managing emails. Adding planning an event to your schedule can become very overwhelming, especially if you already have a full time job and/ or family. Hiring an event planner will allow for your to maintain your current responsibilities efficiently without any interruption.
Whether its a choice venue, a food and beverage minimum, or pricing on rental furniture, an event planner (or a good one at least) has connections and relationships in the industry and/or city in which they can leverage to get you the best outcome for your event. This one of the major benefits of working with a professional event planner for your event; they are able to nail down details for your event that you may not have been able to.
4. Stay on budget
Along with getting you the best pricing, a major role of your event planner will be to keep you within your budget. Your planner will draw up a proposal on the event based upon your predetermined budget and will make sure to stay within said budget throughout the planning process while keeping you informed of where your money is being allocated. Again, the connections the planner has throughout the industry will help with getting you the most for your money.
Every event is looking for a ROI (return on investment). If it is a product launching event, the company could be looking to reach X amount of potential clients and raise X dollars of funding. If it is a wedding the couple could be looking to (of course) finalize their marriage and show appreciation towards their friends and family. The ROI is the main goal in which the event planner is working towards. The ROI is the entire reason for throwing the event and is the primary focus for the planner. Your planner will ensure that your event is successful and that you and your clients/ guests are happy with the result.
I am in no way discouraging my fellow planners at heart; If this is one of your hobbies and you love taking on events then I commend you! But I hope this helped those of you who were wondering “why”.